{"id":7375,"date":"2018-12-06T12:53:54","date_gmt":"2018-12-06T12:53:54","guid":{"rendered":"http:\/\/127.0.0.1\/mdb\/?post_type=portfolio&#038;p=5327"},"modified":"2024-07-24T09:30:26","modified_gmt":"2024-07-24T09:30:26","slug":"alacran","status":"publish","type":"portfolio","link":"https:\/\/milliondollarbranders.com\/portfolio\/alacran\/","title":{"rendered":"ALACRAN TEQUILA"},"content":{"rendered":"<p><strong>THE CHALLENGE:<\/strong><br \/>\nAlacran approached MDB to launch it&#8217;s tequila brand in Australia.<\/p>\n<p><strong>THE SOLUTION:<\/strong><br \/>\nOur design team created imagery to match the edgy and sexy corporate identity of Alacran in a promotional Facebook strategy. MDB helped promote several highly successful events in Sydney as well as solidify the Alacran brand in the Australian market.<\/p>\n<p><strong>WHAT WE DID:<\/strong><br \/>\nBRANDING, ADVERTISING, COPYWRITING, SOCIAL MEDIA STRATEGY AND MARKETING<\/p>\n","protected":false},"excerpt":{"rendered":"<p>THE CHALLENGE: Alacran approached MDB to launch it&#8217;s tequila brand in Australia. THE SOLUTION: Our design team created imagery to match the edgy and sexy corporate identity of Alacran in a promotional Facebook strategy. MDB helped promote several highly successful events in Sydney as well as solidify the Alacran brand in the Australian market. WHAT [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5474,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[17,20,21],"tags":[],"class_list":["post-7375","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","category-branding","category-hospitality","category-products-retail"],"acf":[],"_links":{"self":[{"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/portfolio\/7375","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/comments?post=7375"}],"version-history":[{"count":1,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/portfolio\/7375\/revisions"}],"predecessor-version":[{"id":7496,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/portfolio\/7375\/revisions\/7496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/media\/5474"}],"wp:attachment":[{"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/media?parent=7375"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/categories?post=7375"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/milliondollarbranders.com\/wp-json\/wp\/v2\/tags?post=7375"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}